I have a confession to make: for most of my life I was a peanut butter snob.
When I was growing up my mother bought Skippy peanut butter. I remember using Skippy peanut butter to make my first peanut butter sandwiches and my first peanut butter and jelly sandwiches for my school lunches. I remember trying different peanut butters and thinking they tasted terrible.
As a 55-year-old man I finally bought store label peanut butter and it was good. I bought the chunky peanut butter or crunchy so that it would still have a lot of peanut flavor. Not that that makes any difference, but it does in my mind. And when I got home I put little bit extra on my peanut butter sandwich so that I could really say I had tried it. I had bought to the big jars so I hope that I could like it and choke it down.
It was fine! Tasted just like me to butter. Texture was good. Taste was good. Label looked weird. And I imagine that's what the problem was, all the marketing.
So as I go along I'm slowly breaking down these barriers that the big companies have put up to my ways of thinking. In their cornering of my dollars into their pockets is changing. Now if I can just get it out of my head that they're the same ones that make the store label peanut butter and all the other stuff and that were being over charged for almost everything that has a brand name to it I would be doing a lot better.
